Ideas for Social Media, Marketing and Communications Professors’ Success in the Classroom
It's exciting how far we've come in the area of marketing and public relations education at our colleges and universities worldwide. Just two years ago I wrote a post titled “Many marketing and communications professors are criminals.” While I'm nowhere near as pessimistic as I was then, the academic world is very resistant to change (especially those with tenure), so there are definitely people who still resist teaching the new rules of marketing…
