Convo – How Turnstone Uses Relevancy, Consistency and Kapost for Successful Content Marketing
In today's convo, we look at how one company's blog-centric content marketing strategy benefits from solid vision and good tools. I speak with Emily Bosma, Digital Media & Content Anthropologist at Turnstone Furniture and Mike Lewis, President of content marketing platform Kapost. Turnstone is using Kapost to help manage its blog — and bloggers — to improve workflow and analyze post effectiveness.
