Archive for SEO
Mention Tools: The Strategic Weapon for the New Era Of Search
The impeccable Mention Tool is slowly, but surely climbing the popularity ladder owing to its exceptional ability to derive results. The valued supports of two big names in the Internet Marketing industry, SEOmoz and Ahrefs, have helped tremendously.
Category: Advertising, Analytics, Marketing, mention tools, Search, SEO, Social Media, Social Media Marketing, strategy, Tools & Apps, Yes /
When Paid Links are OK
As the search engines cracked down on paid links that are considered "unnatural," webmasters came to believe that paid links are bad. The truth is, they aren’t all bad. You just need to know where to draw the line.
How the Service Industry Markets Big With Small Dollars
The biggest companies with the deepest marketing budgets ruled the advertising space across all mediums. Because that space — television, radio, print — was controlled by so few, Main Street just couldn't possibly compete with Wall Street. But today businesses have far more tools at their disposal. Not only do these tools give smaller businesses more access to a broader audience, but the methods are infinitely more affordable, as well.
Category: Advertising, branding, Instagram, Marketing, SEO, service industry marketing, Social Media, Social Media Marketing, Yes /
Keeping Track of Your Social Media Marketing Progress
The number of “likes” on your Facebook page and the amount of followers on your Twitter account are not the only determiners of the efficacy of your social media marketing campaign. In fact, it may not be a true marker of the success of your strategies.
How Semantic Search is Changing Everything
Semantic search is changing everything. From the way traditional marketing is done to the way social media connections are now forged, the web is forcing us to create more transparent, honest connections than ever before.
Category: Behavior, branding, Content, customer service, Engagement, Exclusive, facebook, google, Instagram, linkedin, Marketing, Platforms, Search, semantic search, SEO, Social Media, Social Media Marketing, social networks, strategy, twitter, Yes /
Google+: Weak Social Network or Critical Marketing Tool?
Looking at Google’s social media history, one could speculate that the company just doesn’t have a knack for that particular sector. But Google+ is poised to succeed. Why? Google hasn’t made its newest social network better than any other. They’ve simply made it count for more.
Watch Out: Google’s Penguin 2.0 Is Fast Approaching
Last week Google’s Matt Cutts announced that Penguin 2.0 is a couple of weeks away, so if you’ve been partaking in black hat SEO tactics, it’s time to stop. Listen up and follow these steps to make certain that your site is safe and your ranking doesn’t get slammed.
Prescriptive Analytics in Social Media: Optimize Your Processes
Many businesses face problems that require them to optimize their processes given constraints faced. Prescriptive analytics help you allocate scares resources, optimize market outcomes or limit risks.
How a Content Delivery Network (CDN) Can Help SEO
In the end, CDNs are all about load time and reaching a larger audience. It’s less expensive than any other option if you’re hoping to become a company with a global audience, and getting started will only take you about ten minutes.
Do Social Signals Work for SEO?
Simply put – a social signal is a link from someone’s social networking profile to your web page. If you were to click on the ‘like’ button next to this very blog post then you, my friend, have given me a ‘social signal’.
