Archive for Platforms
How Much, in Dollars, is a Share Worth? Each Social Media Platform is Different [INFOGRAPHIC]
I don’t think I’m being too controversial to say that women drive the majority of e-commerce and social sharing. Yet this infographic asserts that men are driving eCommerce and social sharing, and that a Google Plus share is worth five times what a Facebook share is and nine times what a Pinterest share is worth.
The 4 Key Components of Digital Marketing All Marketers Must Use
While content is obviously important, what is more important is the context it is provided in. A lot of successful entrepreneurs and marketers have shown us that in order to truly make the most out of digital marketing, it is imperative that firms are able to integrate technology with creativity.
Category: Advertising, branding, Content, Marketing, Platforms, SEO, Social Customer, Social Media, Social Media Marketing, social networks /
Avoid Burning Your Cash on a New Blog: Start Simple
When you get your business blog started, it’s tempting to invest in a custom blog design, theme customization, or other features that will set your business’ blog apart from the rest. My advice on this is quite simple: DON’T.
Why Location-Based Social Marketing is Slowly Dying
Last month, Foursquare’s CEO Dennis Crowley addressed rumors that Foursquare’s growth had become stagnant, which he said simply weren’t true – in fact, they consistently see their numbers grow by 10-30% each month. However, he did admit that Foursquare was no longer the “shiny, new thing” in the world of social media.
Klout Plans To Become A Social Network
Klout, like other disruptive companies, has been trying to figure out the best way to provide value to the people who use it. Klout has definitely succeeded in becoming a noteworthy metric to help identify influencers. And soon, there's going to be a whole new level added to the Klout world... Klout is becoming a social network themselves. Some may call it a pivot, others may call it growth, but any way you look at it this is a big step for the company. Essentially the scorekeeper is now playing the game.
Category: Klout, Platforms, reputation management, Social Customer, Social Media, social networks, Yes /
10 Things to Post on Social Media That Aren’t Your Blog Content
Most companies who are using social media correctly know the value of a strong blogging presence to inform and entertain their customers. But while social media is a multiple-times-a-day priority, your followers will start to get a bit bored if you post links to your own articles exclusively.
Category: Content, Marketing, Platforms, Social Customer, Social Media, Social Media Marketing, social networks /
Increasing Social Media Engagement: Five Alternative Ways
Social media continues to evolve and ways to improve engagement are also changing constantly. These five alternative tips -- ranging from Google+ Hangouts to Instagram -- should help you increase engagement and get more benefits from social media.
Category: Best Practices, Engagement, foursquare, google, Instagram, linkedin, pinterest, Platforms, Social Media Marketing, social networks, strategy, Yes /
How I Use Social Networks
There are many different social networks out there, and if you're like me, you have accounts on a lot of them. Maybe you created a profile on Facebook to connect with friends and family, or maybe you got on Twitter because you were told it would be good for your business. Either way, statistically the average American has six different social media accounts, and that number is on the rise.
Category: facebook, google, linkedin, Platforms, Social Customer, Social Media, social networks, twitter /
A New Social Network for Tech Professionals
Solaborate, a new social network for tech professionals, is seeing its beta launch. It's a professional network whose Los Angeles, California-based platform gives more weight to companies and technology professionals.
Category: business social networks, community, New Business, News, Platforms, Social Media, social networks, Yes /
Why a Business Blog Should Keep Its Comments Closed