Archive for BlogHer

Where is B2B Social Media Going?

We’re going to need scalable, reliable technologies, but we’re going to need to offer, yes, all you hippies out there I’m sorry to tell you this, greater control. Will B2B social be the same? Yes, I think so, and I think the rewards will be more efficient, accountable, and innovative (if not so disruptive) enterprises.

Audio Archive: Women and Social Media

How Has Blogging Changed the Voice of Women?

social media expert interviewIn this video I interview Lisa Stone, CEO and co-founder of BlogHer, the leading cross-platform media network created by, for and with women social media leaders.

Lisa tells the story of BlogHer, the fifth largest blog network.  She also shares insights and tips for successful blogs and current trends for women bloggers.

Be sure to check out the takeaways below after you watch the video.

Here are some of the things you’ll learn in this video:

  • How blogging changes the voice of women
  • Why blogging is the perfect tool for women
  • Why you should find a community when you start blogging
  • How to build your blog community
  • What the popular topics are for women bloggers
  • How to manage an online community
  • How to set up your blog to drive revenue
  • Examples of blog-to-book stories

Connect with Lisa on Twitter @LisaStone and Google+. And be sure to check out the BlogHer community.

Do you belong to a blogging community? What tips do you have to share for women bloggers? Please leave them below.

BlogHer ’11 Preview

Heading to BlogHer ’11? Here’s a preview of what CMD’s Julie Yamamoto and Melissa Lion will be discussing in their panels. Julie Yamamoto’s panel, “Mobile Multimedia: Making Media on the Go,” will show attendees tools and tips for creating content on-the-go. Moderator Beth Blecherman will lead Julie and Kris Cain in a gadget geek-fest. Melissa Lion’s panel, “Your Blog Can Make You a Social Media Marketer,” will teach attendees how to transition from personal blogging to professional marketing. Elisa Camahort Page moderates the conversation with Jessica Kirkwood, Marcy Massura, and Melissa. BlogHer’s own head marketer will discuss with women who have made the leap.
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