If you're using Facebook just to connect with family and friends, than it's not really for business use, and you can use a fun profile pic or whatever you'd like. Many people though will mix personal and professional use. For instance, you might have a Twitter account that you use to follow some celebs, as well as share business-related stories and articles.
A recent study shows Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. For B2B marketers, that's a big deal. Here's a quick guide on getting the most out of your Twitter for lead gen campaign.
Under this section, LinkedIn lists other users who have these same skills. This can be used to find new networking contacts, but it also illustrates how easy it can be for a potential client to find you when searching for targeted professional skills and services.
Content Curation, in its most simplest terms, is the act of gathering related, targeted pieces of content and sharing it. Like an art curator, a Content Curator is a taste maker—an influencer—and has authority in a given topic. You can curate content that you create and curate the content that is important or interesting to you and your brand.
Are you a member of a LinkedIn Group? Do you spend time networking in LinkedIn Groups? LinkedIn Groups are great way to build credibility and make new connections that can ultimately help grow your business. With over 1.5 million LinkedIn Groups, it can be difficult to find relevant Groups and determine which ones might be [...]
Most knowledgeable LinkedIn users would agree that best practice when sending an invitation to connect on LinkedIn should include a personal note introducing yourself and expressing why you want to connect. Although I personally don’t think it’s a crime to send a generic LinkedIn connection request, a well-crafted personal message will always increase your chances of connecting with the recipient. This is probably true for all social networks.
The truth is, LinkedIn is a personal network, not unlike meeting someone at your local Chamber of Commerce. You wouldn’t go into your monthly Chamber meeting, walk up to someone you’ve never met, and say something that sounded automated. Unfortunately, however, I’m seeing more and more people take exactly that approach on LinkedIn.
LinkedIn is used by professionals of all types, but it looks like prostitutes and escorts will have to find another social network to promote themselves.
The social network updated its user agreement terms on Monday, adding an interesting clause, which caught the attention of one of our readers. Under a section entitled "Don't undertake the following," LinkedIn now includes this statement:
Upload, post, email, InMail, transmit or otherwise make available or initiate any content that: Even if it is legal where you are located, create profiles or provide content that promotes escort services or prostitution. Read more...
Social media is 24/7. Someone is always tweeting, posting on Facebook, or uploading a new picture to instagram. However, for social media managers and businesses alike, this can be quite of a challenge. We obviously can’t be online all day, even for those of us who are social media managers or strategist. But how do you know when to best reach your audience?